CORPORATE EVENT BAR CASE STUDY
Nike wanted to host a vibrant summer party at the Nike head office in Kings Cross London and they chose our branded drinks tricycle to elevate the celebration. The event featured a variety of fun mini games for staff to enjoy alongside our premium mobile bar service. To support this engaging office party we provided high volume hospitality as our expert team rapidly served 100 fresh Pimm's cocktails from our compact bike setup. We also delivered seamless brand integration using our eye catching Pimm's cart to create a fantastic focal point for the room. Finally every drink served generated verifiable ESG impact creating measurable social and environmental benefits that align perfectly with corporate sustainability goals.
1 VULNERABLE STAFF EMPLOYED
1 CHARITIES SUPPORTED
100 TREES PLANTED
13 UN GOALS CONTRIBUTED TO
THIS EVENT DONATED TO 9 CHARITIES
For this corporate summer party we curated the perfect ethical summer serve. Guests enjoyed a premium pouring of a true British classic:
Fairtrade Pimm's: We poured 100 fresh cocktails straight from our branded drinks tricycle. Every single glass was expertly mixed and garnished with ethically sourced Fairtrade fruit. Choosing Fairtrade ingredients ensures that farming communities receive fair compensation and work in safe conditions promoting decent work and economic growth.
THIS EVENT HELPED EMPLOY 1 VULNERABLE STAF
By choosing us for this corporate summer party Nike helped us provide professional hospitality employment for a vulnerable staff member. Our team members often face significant barriers to employment but we believe talent is universal. That is why 50% of our staff consists of individuals navigating homelessness, living with disabilities or rebuilding their lives after past convictions. For us a shift is not just about employment it is a stepping stone to stability and the support they need to build a new future.
To ensure this corporate party was truly climate positive we planted a forest of 100 trees and protected 300 more from deforestation through our verified partnership with Ripple Africa. During the lifetime of these trees they will sequester 30 tonnes of carbon which is the equivalent of driving 73000 miles in a standard car. This forest includes fruit trees that provide sustainable food and income for the local farming community.
THIS EVENT PLANTED A FOREST OF
100 TREES & PROTECTED
300 TREES FROM DEFORESTATION
12,010
Since our launch we have planted thousands of trees globally. These dedicated forests provide a sustainable source of food and income for local farming communities while capturing vital atmospheric carbon.
21,150
A forest the size of a football pitch is cut down every 10 minutes in Malawi. Our ongoing funding protects indigenous trees from illegal logging helping safeguard vital habitats and local ecosystems.
3603
TONNES
of CO₂ sequestered
8.8 MILLON
MILES
driven by an average car
*During the lifetime of the tree
NIKE’S SUMMER PARTY CONTRIBUTED TO
13 UN GOALS
This event contributed to 13 UN Goals providing a clear blueprint for a sustainable future.
We provide employment to people facing homelessness and we pay the London Living Wage across our sustainable event bar team.
Our past projects fed people experiencing homelessness and an event rum partner provide millions of meals to children in Haiti.
One of our alcohol free beers supports mental health charities and our ethical soft drinks fund healthcare for farming communities.
Sales from our event beers, Prosecco and soft drinks help build schools and provide education to underprivileged children.
We use Fairtrade suppliers for some event spirits and fresh fruit garnishes where possible.
Some of our event soft drinks and wines fund the building of roads and hospitals for local farming communities.
We employ refugees and several of our spirit partners maintain a strict zero gender pay gap within their operations.
80% of our bar stock is sourced locally to reduce transport miles and our sustainable cocktail mixers plant orchards in city centres.
Several of our event wines and premium spirits are produced using zero waste methods or circular economy principles.
For every event we plant 100 trees and many of our spirits and wines are carbon negative or made via regenerative farming.
Sales from our specific event beers and spirits contribute directly to animal conservation and natural biodiversity.
One of our event kombuchas helps employ and support survivors of human trafficking.
Our entire supply chain is built on partnerships with social enterprises, not for profits and fellow B Corps to deliver premium ethical hospitality.
NIKE’S SUMMER PARTY CONTRIBUTED TO
13 UN GOALS
This event contributed to 13 UN Goals providing a clear blueprint for a sustainable future.
We provide employment to people facing homelessness and we pay the London Living Wage across our sustainable event bar team.
Our past projects fed people experiencing homelessness and an event rum partner provide millions of meals to children in Haiti.
JOHAN, HEAD OF EVENTS
“When organising the summer party at our head office we wanted a premium mobile bar that reflected our commitment to the community. Better World Bar Hire delivered a flawless Pimms tricycle experience that created a fantastic focal point for the room while serving incredible fresh cocktails. The fact that their Pimms bike hire provided employment for vulnerable staff and funded environmental charities made the afternoon even more impactful. They are the ultimate ethical hospitality partner for any corporate event.”
Yes. We do not just serve drinks we measure your event impact. After your corporate summer party you will receive a transparent Impact Report detailing the trees your Pimm's cart hire planted vulnerable staff it employed and charities your event supported. This data is perfect for your annual ESG report or internal stakeholder updates.
No. We choose the planet over profit. While our ethical, organic and Fairtrade certified ingredients cost us more we keep our mobile Pimm's bike hire prices competitive with standard providers. You get a premium sustainable service without the premium price tag.
Absolutely. We specialise in corporate activations and large scale events. We can easily apply custom branding to our Pimm's tricycle to match your campaign values or design themed menus tailored specifically for your brand.
Yes. Inclusivity is a core part of our ethical bar hire. Alongside our traditional Pimm's cart service we curate an ethical zero percent menu featuring premium mocktails and alcohol free alternatives to ensure every guest feels celebrated.
Very little. Our Pimm's bike is a fully self sufficient compact mobile bar solution. It does not require any power meaning we can set up the Pimm's cart anywhere from a busy office lunchroom to a remote outdoor summer party.
Yes. While our primary hubs are London, Kent, Essex, Sussex and Surrey we provide nationwide mobile bar hire. We have successfully delivered our Pimm's tricycle to ethical events across the UK connecting with purpose driven communities everywhere.
Yes. A truly sustainable event requires a responsible clear down. We ensure all empty bottles, glassware and fruit garnishes are properly sorted and recycled. We leave your venue exactly as we found it with zero hassle for your event team.
Absolutely. We provide a fully compliant B2B hospitality service. We hold a personal license to serve alcohol carry £10m Public Liability Insurance and can manage all Temporary Event Notices for your chosen venue.
Are you an event organiser planning a corporate summer party or a brand activation?
Secure your date with Better World Bar Hire for your next ethical event. Whether you want our digital bar or our branded Pimm’s tricycle you will guarantee a fully certified supply chain and a net positive event Complete with a personalised impact report that aligns seamlessly with your corporate ESG goals. We are the premier sustainable mobile bar specialists for London, Kent and the South East.
*If we miss your call, we're likely at an event. Please leave a voicemail and we'll call back within 24 hours.
